A QR Code is a barcode on two-dimensional matrix. The term actually means QR "Quick Response" and the QR code can usually be read by most smartphones. The code itself consists of a number of black modules arranged in a square on a white background and can contain as much information as you can pre-programmed to contain. Typical vehicle information may include text, Internet addresses, phone numbers, coupons, special offers, or other contact information to connect to a mobile device. One result of scanning QR code in a quick and easy connection to what is programmed into the code.

The best and most effective use of bar codes is part of the multi-media advertising strategy. QR codes used to integrate and connect all channels of offline and online advertising together. The effective use of QR codes should help the typical small business or a car dealer advertising to reduce infiltration and waste, increasing demands, leads, conversions and sales.

Key factors in multimedia marketing strategy should include the SMS platform, multi-media ad builder to build a television, such as the site of mobile advertising mobile smartphones, and finally, the ability to send mobile ads to social media, YouTube and search engines. When you combine the typical online channels such as TV, radio, newspapers, magazines and billboards, creating a seamless fusion and convergence of the brand message!

A typical marketing campaign would go like this:

To add QR codes on billboards, business cards, buses, billboards, newspapers, magazines or just about any print or visual. Note that you can use different QR codes for different promotions or advertising channel for monitoring. QR codes can also be used to track and target the unique environments in specific markets and exact locations.

Built-in QR code is a call to action (eg, text ABCBMW is 41 513). Make sure that you are offering attractive incentives or voucher! The objective is to: () Create a database of potential contacts and (b) send to the mobile device and displays them on your mobile phone!

With the addition of a number or text message the code key length for radio spots, you can significantly increase the response to treatment, because anyone who texts that Call to Action as well as a visual experience of advertising on their mobile device.

Add your own QR code for your free Google Local Places listing! First, make sure you argued and optimized your Google Local Places list. You probably get a lot of tracks from this website by default. It will not last long, as many companies are beginning to get their lists of local venues.

Finally, make sure your local scene since been integrated into your website as it will increase your rankings in both generic and local sites!

Benefits:

The combination of offline (paper) and digital (mobile) offers both print and visual (for mobile) validation of the brand message, perhaps in response to treatment.

You will now be able to send periodic offers to your opt-in clients in your SMS database. You can also send SMS reminders to your existing customers for maintenance reminders or appointments and other sales and coupons.

Use QR codes to make it easier for you to tap and involve the users of smart phones and the use of SMS marketing to attract other smart phones for mobile devices.

When playing with a QR reader from a smartphone, create shortcuts embedded URL so people can go directly to the content you want them to see.

Call for action on a mobile device is much faster than other advertising channels. You will get a quick return on the effectiveness of your campaign and possibly have time to adapt more quickly.

By integrating your QR code and sms marketing campaign with your print advertising, will help extend the reach of your marketing campaign efforts, reach new customers and helps them to test the effectiveness of your marketing printing.